Beach Shack

“I idolised my father and initially wanted to be a wool classer just like him,” the designer and owner of contemporary country label BullRush explains. “So I guess it was inevitable that I was going to do something textile based. From my very earliest memory, I was interested in fashion and loved looking at fashion magazines. I idolised Maggie Tabberer.”

Beach Shack Beach Shack

These days, the BullRush label has stores in Hamilton in Victoria’s Western District, Kerry’s hometown of Burra, Moonta on the Yorke Peninsula and Broken Hill in outback NSW. Kerry also sells through stores across the country and has developed a substantial online and mail-order business.

However, the present scale and scope of the label, which includes garments and accessories for men, women and children, belie its very modest beginnings.

Beach Shack

“I had to fund my way through college so I took a job in a fabric store,” Kerry recalls. “They were kind enough to let me buy fabric at wholesale prices so when I saved my first $1000, I spent it on fabric and started making kids’ clothes. I doubled my money and just kept on expanding as I kept selling. To this day, I’m proud to say I did it all without ever having to take a loan. After I graduated, I supplemented my income by teaching CAD [computer-aided design], pattern making and machining at TAFE. Somewhere along the line, a friend’s aunt, Helen Clarke, who used to be a buyer for DJs, took me under her wing and taught me how to be more professional. I mean, she even had to tell me I needed swing tags. It’s hard to believe it, but I actually made the leather labels myself, with a bucking bull branded on with a soldering iron.”

Beach Shack Beach Shack

After years of working from spare rooms, garages and living areas, Kerry finally has a studio on her own on the property and a dedicated space for designing her ranges, which cater for every event from polo to picnics and parties.

Click here to see Kerry’s ranges.

Read more about Kerry’s hectic lifestyle in the June/July 2015 issue of Australian Country magazine, available for order now!

Click here for more home and interiors.

Words Kirsty McKenzie
Photography Ross Williams
Styling Bronte Camilleri

More Like This

Introducing OZ Design’s Summer 24 | 25 Collection. 

Introducing OZ Design’s Summer 24 | 25 Collection. 

OZ Design’s Summer 24 | 25 collection has arrived, a celebration of freshness, warmth, and the essence of Australian living. This […]

Happy Campers

Happy Campers

Mel and David Welsh converted a shipping container as temporary accommodation while they built their dream home on a farm near […]

Plenty for All

Plenty for All

The Shaw family is determined to make a mark in South Australia’s Currency Creek Region. would be hard to imagine a […]

Georgian Gem

Georgian Gem

The restoration of Kilgour House in the Northern Tasmanian Village of Longford has been a labour of love for Ken Richards […]

Spring has Sprung

Spring has sprung, and so have the savings at Howard Products! We’re thrilled to announce our exclusive Spring Sale, offering you […]

Outdoor bush near house

Set in Stone

A theatre producer and her artist and designer husband have transformed a period-style house in The Clare Valley into a stunning […]

Riverside Reverie

Riverside Reverie

Mon Bowring is icing a lemon drizzle cake as she chats via phone from her home in the South Australian river […]

Livingroom with light accents

4 ways to elevate your home with decor

Looking to add a touch of style and personality to your space? Here are four ways to do just that using wall […]

Follow Us on Instagram